Our story: The passion behind Fat Fish Tackle
Discover the journey that led to Fat Fish Tackle, born from a love for fishing and a commitment to quality rigs for New Zealand waters. We're more than just tackle; we're about enhancing your fishing experience.

From disappointment to a better rig
The inspiration for Fat Fish Tackle began with a common frustration: cheap flasher rigs that consistently disappointed during crucial fishing moments. After years of making and using our own successful rigs, and receiving positive feedback from fellow fishers, we realised the New Zealand fishing community deserved better. This led to the birth of Fat Fish Tackle, offering high-quality rigs made by someone who truly understands the needs of local anglers.

Crafted for New Zealand conditions
What sets our snapper rigs apart for Kiwi conditions? It’s our unwavering commitment to quality and simplicity. Each rig is meticulously hand-tied using high-quality fluorocarbon leaders, durable swivels, and premium hooks. Sometimes, keeping it simple and focusing on superior components is truly best, ensuring you’re ready for the fight when that big snapper bites.

Rigs for every angler
Our snapper rigs are designed for all types of fishers. While seasoned anglers might prefer tying their own, our rigs are perfect for weekend warriors and those new to fishing who want to get straight to the action without fuss. We aim to provide a reliable, high-quality option that ensures a more enjoyable and successful fishing experience for everyone.
From the Wharf to the Boat
Fishing has been a cherished passion of mine since childhood. I learned the art of fishing from my grandmother on the Whanganui wharf, embarking on countless adventures with family and friends—from surfcasting to fishing charters. Now, I am thrilled to pass on these beloved skills to my own children. Owning my first boat has opened up new horizons, allowing me to take family and friends out on the water to share in this incredible sport and catch fish that nourish their families. It fills me with pride to see my children share there catch with there friends and witness the joy it brings them. Every child deserves the chance to catch fish and help feed their families.
We wholeheartedly support sustainable fishing because our children and grandchildren deserve to experience and cherish this amazing gift for generations to come.
The founder of Fat Fish Tackle